YouTube Ads Benchmarks (2024)

2021年4月26日 — 12%. When looking at our top spending YouTube advertisers we saw an average conversion rate of .16%. If your view rate is solid and your CTR is ...

2023年6月5日 — Your click through rate is going to vary between 0.1% and 1% to the product in the description. I pin the links in the comment(s) as well, as ...

2018年3月9日 — YouTube remains at the bottom (1.4%), and Snapchat joins the lower part of the list in 6th place with a conversion rate of 1.8%. We should note ...

2011年1月10日 — In my experience, the conversion rate is usually about 1%. That means that out of every 100 views you may get 1 purchase.

2023年12月22日 — The average YouTube Ads view rate is reported to be approximately 31.9%. However, generally speaking, a view rate of around 15% or higher is ...

2024年1月16日 — The average YouTube Ads conversion rate for ecommerce is 0.05 – 0.5%. ... If you're running YouTube Ads to generate leads, a good conversion rate ...

12% — Is the average conversion rate of successful Youtube ads; 16% — Is the conversion rate that top Youtube advertisers make; 75% — Of online shoppers say ...

2023年5月26日 — Conversion Rates. The average conversion rate for YouTube Ads is around 1.4%. While this may be lower than other platforms, the high engagement ...